Posted: April 24 2009 in News, Wins, Work
Iris are about to embark on creating a new online experience for Sheffield Hallam University’s Training Foundry website. As well as visually improving the site, we will ultimately be looking to increase online sales. Based in Sheffield City Centre, the Training Foundry is one of the region’s premier ICT training organisations offering Microsoft, Adobe and Cisco authorised training in internet and web authoring, project management, databases, wireless networking and office applications. Work on updating the look and functionality of their existing site begins next week.
Posted: February 13 2009 in News, Work
Universities, students, learning, drinking, lazy days in bed… ahhhhh the good old days!
These days, going to uni is a serious business, both for the students and the universities. Ever increasing costs for students mean they have to make the right informed decision. At the same time, universities are under pressure to stay as competitive as possible in today’s market. Every university is competing for a greater share of the market, and chasing after ever decreasing revenues. Sound familiar? Yes, it did to us too, so we applied a little private sector knowledge to a ‘keep in touch’ campaign, which aims to convert over 6000 applicants into actual students at Sheffield Hallam University.
One of the communications pieces from the campaign
Over a 10 month period the campaign will build an accurate and informed picture of life for students at Sheffield Hallam University. We have created a new campaign brand based around a digitally focused strategy that acts as a ‘doorway’ to existing content on their main web-site. Communications include monthly emails on a range of helpful topics, monthly online content refreshes, online games, and competitions. This is all backed up with an array of printed collateral such as Christmas cards, good luck in your exams cards and other ad-hoc mailers.
We’re currently half way through the campaign, and if the students are half as excited as us about it we think, we should be onto a winner. Watch this space!
Posted: February 5 2009 in People
Ever wondered how flat visuals become a fully marked-up, finished web page? Wonder a little less with a time-lapse demo of one of our recently produced nanosites:
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Posted: September 24 2008 in News, Wins
Our local, the excellent Milestone Restaurant and Bar, in the Kelham Island conservation area, has been helping us celebrate our latest Sheffield Hallam University win. So pleased were we with our latest account win that we made several visits to take advantage of its gastronomic delights (incidentally, Nic, Nug and Lenny can particularly recommend their Rosemary Infused Lamb Burger with rough cut chips and coleslaw).
The SHU win involved a 2am finish the morning before the pitch for two of the Iris design team, so there was also considerable relief that all the hard work had paid off. The pitch was for the university’s Countdown Campaign, a phased 11-month campaign of communications to prospective students designed to help them hit the ground running when they arrive next August. We’ll stick some examples of the work as soon as it’s underway and approved by SHU. Watch this space.
