Archive for the 'News' Category

We need a Senior Account Manager

Posted: March 23rd, 2010 in News, People

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Please note this position has now been filled.

Hey we’re on a roll over at Iris and looking to hire a Senior Account Manager to make us all work harder. Know anyone?

Reporting to the Client Services Director, this role will involve managing a number of key accounts/projects with valued clients, ensuring standards of design, proofing and general customer service and client satisfaction are exceeded.

Daily tasks will involve all communication with your clients, meeting attendance where necessary, delivery of clear briefs into studio/digital teams, providing client with due date for completion of work, ensuring said deadlines are met. You will also be responsible for all billing matters relating to your clients, whilst working with other account managers, providing monthly billing forecasts for your projects and generating new business where possible with existing clients.

We are looking for a professional and dedicated team member to slot into our existing team. The right candidate will also have a minimum of 5 years experience within this role.

Location – Sheffield

Pension, private healthcare and package dependent on experience

Please send your CV and covering letter to Amy Vardy – amyvardy@irisassociates.com

Iris supports local marketing

Posted: March 9th, 2010 in News

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Iris is proud to support the South Yorkshire Marketing Forum. The forum has been set up to give local marketing professionals the chance to meet up and share ideas, job information, and hear from some of the country’s leading industry professionals.

The 22 April event proves to be interesting with speakers Brendan Moffett from Creative Sheffield and Michael Hayman, a public relations specialist discussing branding.

To join the forum log onto the linkedin group South Yorkshire Marketing Forum or email marketingforum@bondbryan.co.uk.

Charity starts at home… or should that be work?

Posted: November 27th, 2009 in News, People

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We’re game for a laugh at Iris, as you may have gathered, and all the boys at Iris were (initially) excited at the prospect of getting involved in this year’s Movember. That is, until they realised that actually meant growing and having a moustache (on their face!) for an entire month!

Not ones to be uncharitable, they roped a more game, slightly more gullible fellow to do the dirty work for them. Enter Michael Barker, top software tester at Applied Cytometry; our medical software specialist client over in Dinnington but also loving (and rather spruce) fiancée of our very own Stephanie, Project Manager extraordinaire.

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Iris plunges into Yorkshire Water

Posted: November 5th, 2009 in News, Wins

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yw
After a 6-way Yorkshire Water fight, sorry… pitch, involving some of Yorkshire and Manchester’s finest agencies, Iris has emerged dripping but triumphant.

The appointment makes us the sole agency for Yorkshire Water and is a significant win for the business. Going forward our role will encompass all of the utility company’s communications activities and we’re looking forward to helping them meet the challenges that all water and sewerage companies are facing over the next few years.

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Help us give money to rural Yorkshire businesses

Posted: October 29th, 2009 in News

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yf-banner

Iris have been asked by Yorkshire Forward to come up with promotional campaign to promote three potential funding streams (worth £63 million over next 5 years) to rurally based businesses in Yorkshire.

The Background
Essentially there is a pot of money that’s being made available to a wide range of rurally based businesses in our region, and we want to make sure that everyone who is eligible for the funding knows about it. If your business is in a rural area, or if you work closely with food producers, you could be eligible for funding from The Rural Development Programme for England.

There are three different types of funding depending on the kind of business activity you’re involved in and what stage your business is at – click the links below for further details. And just in case you were wondering, you don’t need to be running a farm to be eligible – any business that’s based in a rural postcode can apply.

The Solution
Firstly we have made a rather nifty online database that lets you see if you are eligible – why not check it out to see if you can apply for a grant?

“How are you promoting this?” I hear you shout. Well, without a huge advertising budget to splash out on a TV ad we decided to do something a little bit different and rely on your good nature and ambition for the region (yes that’s right, YOUR good nature!).

We have produced a raft of marketing materials to promote the funding and ask that you include some of it in your next set of communications – whether it’s a banner on your website, a printed letter that you send out to members or customers or an email into which you include a snippet of text about the funding. In short, if you’ve got the space we’ve got something that’ll fit it!

Click here to download a number of case studies, letters, banners, emails, text snippets, and links
Also, if you have something specific, for example a space that requires something more bespoke please contact me: benhall@irisassociates.com

http://www.yorkshire-forward.com/helping-businesses/rural-businesses

Our big 18th birthday bash

Posted: October 15th, 2009 in News, People

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Happy Birthday to us!

Happy Birthday to us!

It’s 18 years since a young, fresh faced David and Maria first joined forces to found Iris. To mark this auspicious event we did what all 18 year olds do… hit the town. Our coming of age capers kicked off in the unlikely surroundings of a Little Chef on the A64 just outside York. No ordinary Little Chef this, though. The York restaurant is one of a new and exciting breed of Little Chefs to be revamped by Michelin-starred celebrity chef, Heston Blumenthal. Iris were heavily involved in the rebranding, so the evening was also a great opportunity to see our work in all its glory and (for some of us) to sample the new menu for the first time.

After some excellent food (the steak was a popular and superb choice) and the presentation of the cake, we went on to York to a bar. Then another bar. Then another bar. And then a club (I think).

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Culture shock… we did it!

Posted: July 30th, 2009 in News, Wins, Work

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The government has just announced plans to create a new UK City of Culture initiative in 2013. And what better advertisement for Sheffield’s credentials for the role than the fact that the brand design for the initiative was created right here in Sheffield by Iris.

Iris were shortlisted for this prestigious assignment in June and went on to win a 3-way pitch after submitting a range of designs and ideas for the project. The chosen identity incorporates two ‘C’s, one contained within the other, to symbolise the part that cultural excellence plays within a city.

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Spicing up alumni communications

Posted: June 18th, 2009 in News, Work

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Henderson

Taste and smell are the two senses that are usually ignored in marketing communications. Yet, used with a bit of imagination and flair they can be incredibly powerful. Catch the whiff bil555-bilash2011.narod.ru of an aroma or a familiar taste and you can be instantly transported back to a specific time in your life. So, when our clients at The University of Sheffield wanted to mail out something a bit different to their alumni we suggested they send a little bit of Sheffield in a bottle. Our solution was a neat ‘A Taste of Sheffield’ box containing a bottle of the sublimely spicy Sheffield delicacy, Henderson’s Relish, together with a dinky little Henderson’s Relish recipe book. The idea was to capture their attention with a whiff of nostalgia about w Moneygram online in try Sheffield student nights, bags of chips and steam Moneygram online in g hot pies enlivened by a splash of Hendersons that would make them want to stay Moneygram online in touch with the university and support their ongo Moneygram online in g alumni campaign. The pack also serves a secondary purpose as a quirky giveaway to important visitors to the university and as an unusual gift at international events.

Little Chef on the menu

Posted: June 18th, 2009 in News, Work

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menus

The new menus we designed for Little Chef are hot off the press. We’re currently working on a review of the Little Chef brand and the new menus are a taste (see what I did there!) of what’s to come. We wanted the menus to start to reflect some of the personality of the direction the brand is moving in. It’s about Britishness and being playful, which is what Charlie (that’s the name for the character in the logo) stands for. We chose to have different images on the covers to evoke what the British summer means to people. Inside, a series of menu icons have been designed to highlight key new dishes and provenance. Lots more to come on this as the brand begins to roll out.

Linking up with Business Link again

Posted: June 18th, 2009 in News, Wins

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After gaining a coveted place on Business Link’s roster of agencies for the first time last year, there’s been a flurry of ‘WOOHOO!’ style emails round the office after we heard our re-tender to be on their roster for the next 12 months has been successful.

The news means the government funded business support, advice and information service can call on Iris for a wide range of services, from direct marketing and online to photography, events, print buying, mailhouse services, telemarketing, literature and stationery supplies.