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Posted: July 16th, 2008 in Wins

After a last minute pitch, lots hard work and extreme enthusiasm, Iris won the TEVA account to develop a brand for one of their new flagship services. We were up against a number of other agencies and it seems our talent and wit obviously shone through!

Now that the dust has settled and the brand has been successfully developed for the new TEVA “Dispense in Practice” service we’ve started to create a number of interesting things.

We’re working on a direct mail campaign targeting all the differing levels of customers who use this kind of service, rewarding people with incentives, giveaways and help with training. We will also be rolling out across all communications including price lists, advertising and online training modules.